Our partners.

Advertising that doesn't look like advertising.

But like motorsport.

Become a partner

The Reach

While traditional racing teams often only reach spectators on-site, hundreds of thousands watch us online. We are digital natives in racing suits. Our partners benefit from our viral reach, which is unparalleled within our target audience.

1,500,000+

Views per month

Not just impressions, but real attention through high-end video content.

10,400+

Followers

No purchased bots, but an organically grown, highly engaged community.

Our

Target audience

Young, tech-savvy, male-dominated, with high purchasing power and genuine motorsport enthusiasts.

Why HFMSTRS Racing Dept.?

We are not looking for investors, we are looking for long-term partners.
Traditional sponsorship is often passive: A logo is stuck on the fender and hopes to end up in a photo.

The HFMSTRS path is active:
If you become a partner, we'll tell your story too.

  • Engine oil isn't just something you fill up – we'll show you why it saves the engine at 8,000 revolutions per minute.
  • The tool isn't just lying around – we show how it makes a difference in a hectic pit stop.
  • The team clothing is not just worn – it becomes part of our lifestyle, which the fans love.

The Visual Partner

(Branding)

Give:
Financial support / Material sponsorship

Get:

  • Logo placement on the race car (Exposed areas: hood, doors, roof)
  • Logo on teamwear & driver suits
  • Targeted communication: Identifying the partnership on the website and in press releases.

The Content Partner

(Digital)

Give:
Budget for media production

Get:

  • Exclusive social media campaigns:
    We produce reels/shorts that feature your brand.
  • Product Placement:
    Integration of your products into racing operations (authentic application).
  • Access our photo and video material for your own channels.

The Experience Partner

(B2B / Events)

Give:
Main sponsorship

Get:

  • Paddock Access:
    Invite your most important clients to our paddock. Be right in the thick of it, instead of just sitting in the stands.
  • Meet & Greet:
    Technical talks with the driver and mechanics at the car. Genuine hospitality: We grill for your guests – right at the pit box.

An environment that radiates.

Historic racing is a booming market. The events (24h Classic, Nürburgring Classic, Spa) are recording record numbers of spectators.

The vehicles are popular. In this environment, we position ourselves as the "young, wild" team that bridges the gap between the old school and the new media world.

Your brand benefits from this image transfer:

  • Heritage
  • Passion
  • down-to-earth nature
  • Perseverance

BMW Classic

The close connection to BMW is obvious for many reasons. While the HFMSTRS are closely associated with BMW, a partnership with an automotive company has to be earned. After a successful season that far exceeded our expectations, this has not gone unnoticed in Munich.


It's official, at the latest since our event at the BMW Classic headquarters: The HFMSTRS Racing Dept. will officially compete with factory support in 2026. BMW is sending a clear message with this: History is not forgotten, but rather promoted and made accessible to the next generation.

Hoosier Racing Tires

Günther Schlag – a name synonymous with classic motorsport when it comes to round, black, and rubber. After several success stories, his current project is the tire brand HOOSIER.


Hoosier Racing Tire was founded in the 1950s by race car driver Bob Newton, who wanted to produce tires specifically designed for racing. The company grew through its own production facilities and significant successes, particularly in NASCAR and drag racing.

When we approached Günther with our plan, he was very receptive – he not only supported us with advice and practical help, but went even further. So it was clear: our E30 would only be driven on Hoosier tires.


Up until now, only other tire brands have beee competing in our class, and comments like "You'll be at least 2-3 seconds slower with those" were coming from all sides. However, our results speak for themselves.

Let's talk about your goals.

Do you fit in with our movement and want to make your support visible? Then write to us!